DISCOUNTED i27 T_SHIRTS!!!

[CampusClothing]

£12 each, including P&P!


Hi folks, I hope those of you who hit i27 last weekend aren’t still suffering too much from a lack of sleep and an excess of beer and Baggies! For the most part, I spent the weekend behind a table in various spots around the Grandstand, selling those commemorative T-shirts with all the attendees’ gamer tags and real-world names printed on the back. Some of you may have purchased one, yes? Happily for the rest of you there’s a few left over, which I’m prepared to offer at a reduced rate for anyone who didn’t pick one up over the weekend. If you contact my colleagues at Campus Clothing on 01455 639712 or via www.campusclothing.co.uk then you can order one at the special rate of £9, plus £3 for Royal Mail signed-for recorded delivery straight to your door. But I’d better warn you that we printed the T-shirts about a week before the event itself, so anybody who got a place at the last minute or through the waiting list system must tell the nice people at Campus so, and we’ll be able to add your name totally free of charge and post it to you as normal. Then you can wear it at i28 and dominate the noobs! w00t w00t!!!

[Neon]

I felt quite horrible for the poor people who bought one of these shirts early in the event, only to get to sunday to see they had been reduced, essentially ripping people off. I guess the moral of the story is to always wait till the sunday before buying anything at an event.

No, i didnt buy a shirt.:rolleyes:

[CampusClothing]

Well, you *could* say that, Neon. But I don't suppose you were aware that it was the first time we'd tried the T-shirt thing at any of the i-series events, and so we were pretty unsure of the reception the shirts would receive. We do this for all kinds of other events including University graduations and athletic events, and the RRP has always been at least £15, to reflect the high costs involved in running a short-run screen printing firm.

We estimated the number of shirts we'd need for i27 using our usual method, but the nocturnal nature of the gamers, the poor weather, and the slightly eclectic demographic (I loves teh l33t words!) really hit sales, leaving me with a handful of leftovers. So it was the natural choice to reduce the price a little near the end, don't you think? Market forces at work, supply/demand and all that innit. It's not as if I'd planned to hike the price way over par at the beginning of the event and then brought it back to a normal level at the end, is it? Then I really would've been guilty of 'ripping people off', as you so tactfully put it. At almost all of our other events, if you were to wait until the very end then we'd have run out and you'd have had to order something instead. Swings and roundabouts, eh?

It's my plan to organise a similar kind of thing for i28, so hopefully next time I'll have refined the thing a bit, possibly with the help of online ordering straight from the Multiplay website and a bit of awareness-raising marketing beforehand. I do value your input, and if anyone else who manages to look at this thread has any other ideas then I'd be really happy to hear them!

Cheers!

Henry

[LozB]

i think it was a bold and if risky choice to run and event given that theres going to be a large amount of free t-shirts given out my sponsors i.e. EA. i got 4 free tshirts, so TBH i wasnt really thinking of that i actually needed to buy a tshirt. i had enough t-shirts to last the lan.

out of curiousity how many did u have printed and how many did u sell?

[CampusClothing]

Aye, that it was. Still, I got a fistful of BF2 shirts to take home too! I wasn't aware that there's be so many freebies going around, it was my first time at an i-series gig too. The exact figures escape me, but I think I sold about, ooh, 40 shirts out of 110 printed? Next time I think it'd be best to arrive for only the last half of the event and try and negotiate the pitch fee accordingly. And here's a question for you - if you were given an 'Order T-shirt?' checkbox when you filled out the online booking form do you think you'd consider getting one that way?

Thanks!

[LozB]

TBH probably not. based only on the fact that the i dont find the product one that i would personally buy. we had year graduated ones at university when i was there and i didnt buy one either. of course im not talking for everyone.

i think that your really pricing yourself out of the market and £10 tops is better given the abundance of free tshirts given out.

[CampusClothing]

You're probably right, Loz. It's quite an expensive operation to mount if I'm to arrive on the day so some form of e-ordering will probably help to drive the price down.

[lyn]

Or do what i used to do and print them there
I did think they were over priced as i happily sell custom ones for a lot less. Which is what the clans want really, with there logos and nicknames on.

[Shazz]

if you'd have had XXL, i know plenty of people who would have bought them, but alas. You didn't

[CampusClothing]

Yup, that's another thing I noticed. Mysteriously, most of the shirts that came back to HQ with me were in S or M... I blame Baggies!

[Neon]

Perhaps having them for sale as part of event signup is a good idea. Although i do agree £10 is a fair price.

[eSourceUK]

Originally posted by LozB
i think it was a bold and if risky choice to run and event given that theres going to be a large amount of free t-shirts given out my sponsors i.e. EA. i got 4 free tshirts, so TBH i wasnt really thinking of that i actually needed to buy a tshirt. i had enough t-shirts to last the lan.

out of curiousity how many did u have printed and how many did u sell?

I have to totally agree and tbh would maybe note the following for i28:

1) T-Shirts should retail for £10 max in my opinion, agreed dropping on the last day to £6-£8.
2) All sizes should be avaliable.
3) A sign would have been good to know what your selling, how much and what the item/s actually are.
4) Appreciate cost but maybe an alternative design?

Just my thoughts. :D

[CampusClothing]

Sounds good. I'd be a bit reluctact to incorporate any kind of 'agreed' price reduction, it'd be suicide from a business point of view!

I'd have to sell an awful lot on the day in order to justify a £10 price tag. £300 pitch fee, £300 for wages and expenses, plus about the same for producing the shirts brings the cost of the event up to almost a grand!

I do agree with eSourceUK, signage was an issue. We put the event together very much at the last minute, using the display material we usually take to athletic events. It'd definitely be much more 'together' next time.

What are everyone's thoughts on the design? Unfortunately we'd only be able to offer a single style, so it's important to get these things right!

[CampusClothing]

Sounds good. I'd be a bit reluctact to incorporate any kind of 'agreed' price reduction, it'd be suicide from a business point of view!

I'd have to sell an awful lot on the day in order to justify a £10 price tag. £300 pitch fee, £300 for wages and expenses, plus about the same for producing the shirts brings the cost of the event up to almost a grand!

I do agree with eSourceUK, signage was an issue. We put the event together very much at the last minute, using the display material we usually take to athletic events. It'd definitely be much more 'together' next time.

What are everyone's thoughts on the design? Unfortunately we'd only be able to offer a single style, so it's important to get these things right!